What is BeerTourism.com?
BeerTourism.com showcases Belgium to an international audience. We use ‘Travel, Food and Beer’ to promote all three of the Belgian regions; highlighting our country’s heritage, traditions, artisanal products, cuisine and of course, rich beer culture.
We give our visitors a wide-ranging and accessible picture of each region, Flanders, Brussels and Wallonia and highlight their attractions to international tourists, students and prospective investors.
We describe each region individually but under the single Beer Tourism brand - “Beer is Belgium and Belgium is Beer”. BeerTourism.com is a unique one-stop site providing expert information and travel and gastronomic recommendations.
We bring these complementary strands together to create a strong destination identity. Together Flanders, Wallonia and Brussels make a far stronger international impact than they can individually: “Belgium, Beer and Taste Capital of the World”.
Who Are We?
Our team has decades of professional experience in tourism, food and beer, the hotel, restaurant and café (HORECA) sector, events, sales, online marketing, brand management, public relations and communications.
Who Do We Sell To?
Beertourism.com is a digital platform and medium for the sectors that we introduce and promote through the site. To this end, we are working with regional, provincial and local tourist and promotional bodies as well as with private sector partners.
In a commercial sense, BeerTourism.com will be focusing on the beer and food industries as well as on the hospitality and tourist sector, as these four industries are inseparably tied up with the Belgian regions with their Burgundian character.
These pillars of the economy are already being marketed on a local level, but have yet not been promoted sufficiently in the international market. BeerTourism.com will be filling this gap.
What Do We Sell?
In addition to the highly-targeted communications and marketing solutions offered to advertisers by Beertourism.com, we also offer a number of other professional services. BeerTourism.com and a number of satellite sites will play a major part in communicating and supporting these services.
LIESHOUT/STEENHUFFEL - Since 2016 the Palm, De Hoorn and Rodenbach breweries have been owned by Bavaria, a Dutch-based brewer. Two years after the takeover, Bavaria has been re-named Swinkels Family ... [ more ]
BRUSSELS - To be authentic is not a competition and neither is it a fashionable attitude. You either are an authentic brewer or you are not. You are driven, you make great beers that have a soul, you have a good story to... [ more ]
LEUVEN - 12,500 fans made their way to Leuven for what was already the 15th edition of the Zythos beer festival. Many fans travelled a long way to get to Belgium. They flocked here from many European ... [ more ]
MARCHE-EN-FAMENNE - “Their cuisine is on a par with that of the French and the portions are generous...” When people discuss the Belgian art of living, it won’t be long before the term ‘Burgundian’ ... [ more ]
BRUGES - Eleven years ago it all started off on quite a modest scale in the medieval town hall of Bruges, under the imposing gaze of the Belfry. Now, in 2018, the Bruges Beer Festival has spread its wings and encompasses... [ more ]
The Carmelites from Dendermonde in East Flanders were brewing a three-grain beer in the 1600s. This information, published in a recent book on local brewing history, happened to co... [ more ]
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